Case Study

Automation for E-commerce Retailer

Reported result range: Saved 40 hours/week, 80% resolution rate.

The Problem

High volume of repetitive order status inquiries.

Stack Used

ShopifyOpenAIMake

What Changed

Replaced manual Zendesk responses with an AI agent that directly queries Shopify APIs to provide real-time order updates.

Lessons Learned

Customers prefer instant AI answers for simple queries over waiting 24 hours for a human. Fallback to human is critical for edge cases.